The style panorama is about to welcome a fusion of heritage and modern model with the launch of the Church’s x Miu Miu spring-summer 2024 shoe assortment. Constructing on the momentum of their inaugural collaboration for the fall-winter 2023 season, this partnership revisits the long-lasting Shanghai model, first launched in 1929.
Church’s x Miu Miu Spring 2024 Marketing campaign
The marketing campaign, captured by photographer Lengua, unfolds inside the serene expanse of a lush nation backyard. Right here, fashions Matilda Liedholm and Judith Shyambala strike a stability between preppy stylish and relaxed class, perched on striped chairs that echo the gathering’s refined aesthetic.
This season’s assortment stands out for its considerate reinterpretation of the costume shoe, a silhouette that seamlessly marries conventional craftsmanship with a contemporary, trendy sensibility. The footwear characteristic a pure colour palette, rounded toes, and distinctive buckle particulars, providing a nod to the previous whereas firmly planted within the current.
Complementing the footwear, the fashions’ apparel of polo shirts, midi-length skirts, and work jackets, all styled by Lotta Volkova. It underscores the gathering’s versatile attraction, appropriate for each informal and extra formal settings.
Behind the scenes, the artistic path of Edward Quarmby brings a cohesive narrative to the marketing campaign. The Church’s x Miu Miu collaboration not solely continues the legacy of each manufacturers but in addition continues on the heels of the spring ready-to-wear marketing campaign.